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justine massaba

Showing 1 - 12 of 12 results for “justine massaba
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  • Leadership & Growth; Explaining Their Co-Dependence

    As a corporate employee, I have always found it challenging to step into a business leader's shoes when difficult times arrive. Working in the corporate division puts an employee under many layers of structural hierarchy, making it nearly impossible to understand the challenges of the top leadership. Corporate professionals, like myself, have witnessed many instances where enterprises treat ... Read more

    $4.99 USD or Free with Kobo Plus

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  • HBR's 10 Must Reads on Strategy (including featured article "What Is Strategy?" by Michael E. Porter)

    Series series HBR's 10 Must Reads
    Is your company spending too much time on strategy development—with too little to show for it?If you read nothing else on strategy, read these 10 articles (featuring “What Is Strategy?” by Michael E. Porter). We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you catalyze your organization's strategy development and execution.HBR's 10 ... Read more

    $17.99 USD or Free with Kobo Plus

  • Crossing the Chasm, 3rd Edition

    Marketing and Selling Disruptive Products to Mainstream Customers

    The bible for bringing cutting-edge products to larger markets is now revised and updated with new insights into the realities of high-tech marketing.With over a million copies sold, Geoffrey A. Moore’s classic has become the definitive model for any company launching disruptive innovations.Why do most high-tech ventures fail? They fall into the chasm—the vast gap between the first wave of ... Read more

    $19.99 USD

  • The Digital Transformation Playbook

    Rethink Your Business for the Digital Age

    by David Rogers ...
    Rethink your business for the digital age.Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy?Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia ... Read more

    $20.99 USD

  • Strategic Planning For Dummies

    by Erica Olsen ...
    If you’re starting a new business or planning your business’s future, there are plenty of things you should take into account. Strategic Planning For Dummies covers everything you need to know to develop a plan for building and maintaining a competitive advantage — no matter what business you’re in.Written by Erica Olsen, founder and President of a business development firm that helps ... Read more

    $14.99 USD

  • The Strategy-Focused Organization

    How Balanced Scorecard Companies Thrive in the New Business Environment

    The creators of the revolutionary performance management tool called the Balanced Scorecard introduce a new approach that makes strategy a continuous process owned not just by top management, but by everyone. In The Strategy-Focused Organization, Robert Kaplan and David Norton share the results of ten years of learning and research into more than 200 companies that have implemented the Balanced ... Read more

    $32.99 USD or Free with Kobo Plus

  • Digital Vortex

    How Today's Market Leaders Can Beat Disruptive Competitors at Their Own Game

    WINNER OF THE 2017 AXIOM BEST BUSINESS BOOK AWARD“Digital disruption” sounds like another business buzzword—until it happens to your company. Seemingly out of nowhere, startups and other tech-savvy disruptors attack. Your customers bolt for the door and revenues stall. Senior executives ignore the problem, or turn to yesterday’s management playbook. In months instead of years, you’ve gone from ... Read more

    $9.99 USD

  • Driving Digital Strategy

    A Guide to Reimagining Your Business

    by Sunil Gupta ...
    A roadmap and best practices that allow firms to leverage existing assets and pinpoint areas where new capabilities must be developed.Useful, clear-eyed framework: Gupta has an HBS- and real-world-tested framework to help readers know where to begin.Freshly told stories that illustrate real business dilemmas: Gupta uses stories of well-known companies told with a new twist to bring home his point ... Read more

    $23.99 USD or Free with Kobo Plus

  • It's Your Move, 4th Edition

    A Guide to Career Transition and Job Search for Canadian Managers, Professionals and Executives

    by Marge Watters ...
    Series Book 1 - It’s Your Move
    For over a decade, It’s Your Move has been helping Canadian executives, managers and professionals get the job they really want with proven advice and strategies. Today, competition for jobs is tough, but at the same time, opportunities for career change are plentiful. Thoroughly revised and updated throughout, It’s Your Move offers clear, proven advice and strategies includingHow to use social ... Read more

    $13.99 USD

  • Harvard Business Review on Aligning Technology with Strategy

    Most companies waste billions of dollars on technology. Don't be one of them.If you need the best practices and ideas for unleashing technology's strategic potential--but don't have time to find them--this book is for you. Here are eight inspiring and useful perspectives, all in one place. This collection of HBR articles will help you:- Clarify corporate strategy with your IT department- Fund only ... Read more

    $15.99 USD or Free with Kobo Plus

  • Harvard Business Review on Managing Supply Chains

    Find and fix your weakest links.If you need the best practices and ideas for making your supply chain strong and agile--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place.This collection of HBR articles will help you:- Use your supply chain as a competitive weapon- Gain customers' trust by revealing where yourproducts come from- ... Read more

    $15.99 USD or Free with Kobo Plus

  • Leading Effective Supply Chain Transformations

    A Guide to Sustainable World-Class Capability and Results

    Leading Effective Supply Chain Transformations clearly defines how to achieve and maintain a supply chain leadership position by focusing on real-world execution and detailed integration of specific actions and process techniques. These distinguished experts and accomplished authors have gathered the nuggets of success from many international firms and combined them into a winning formula, not ... Read more

    $35.99 USD