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    Collections series Social Sciences (R0)
    This open access book explores the intersection of gender and climate change, suggests ways in which innovative technologies can accelerate climate relief actions, and offers strategies for integrating climate change initiatives into national policies and planning. By examining the devastating consequences of climate change on women and girls throughout the continent, the authors pose a crucial ... En savoir plus

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  • Casebook of Indigenous Business Practices in Africa

    Trade, Production and Financial Services - Volume 2

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    In a fast-moving era of increased international competition, frontier markets must devise innovative ways to meet demanding sales targets and maintain profitability. These efforts will only succeed when local businesses abandon the concept of sales as a checklist of persuasive arguments that lead a customer to make a purchase and accept that building enduring customer relationships is the key to ... En savoir plus

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  • Marketing in Healthcare-Related Industries

    Marketing in Healthcare-Related Industries captures the concepts and complexities of marketing healthcare in today’s environment. The book provides detailed conceptual and practical insights that will be of great benefit to healthcare scholars and practitioners. Topics on healthcare marketing have been carefully selected to provide wide coverage and are illustrated by mini-cases with a highly ... En savoir plus

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  • Casebook of Indigenous Business Practices in Africa

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  • Customer Service Management in Africa

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