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Older Tourist Behavior and Marketing Tools

by Vania Vigolo ...

Series series Business and Management (R0)
This book provides an in-depth analysis of the older-tourist market, and of the challenges and opportunities created by population ageing from a tourism marketing perspective, by combining a demand-side and a supply-side approach to older tourists. The book is divided into three parts, the first of which defines older tourists and presents a critical review of segmentation approaches. The second ... Read more

$115.99 CAD

This book provides an in-depth analysis of the older-tourist market, and of the challenges and opportunities created by population ageing from a tourism marketing perspective, by combining a demand-side and a supply-side approach to older tourists. The book is divided into three parts, the first of which defines older tourists and presents a critical review of segmentation approaches. The second
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Information and Communication Technologies in Tourism 2018

Proceedings of the International Conference in Jönköping, Sweden, January 24-26, 2018

Edited by Brigitte Stangl, Juho Pesonen ...

Series series Springer Nature Proceedings excluding Computer Science
This book presents the latest research into the application of information and communication technologies within the travel and tourism sectors. Readers will find insightful contributions on a wide range of topics, including digital marketing, social media and online travel reviews, mobile computing, augmented and virtual reality, gamification, recommender systems, electronic distribution, online ... Read more

$205.99 CAD

This book presents the latest research into the application of information and communication technologies within the travel and tourism sectors. Readers will find insightful contributions on a wide range of topics, including digital marketing, social media and online travel reviews, mobile computing, augmented and virtual reality, gamification, recommender systems, electronic distribution, online
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Information and Communication Technologies in Tourism 2016

Proceedings of the International Conference in Bilbao, Spain, February 2-5, 2016

Edited by Alessandro Inversini, Roland Schegg ...

Series series Springer Nature Proceedings excluding Computer Science
The papers presented in this volume advance the state-of-the-art research on digital marketing and social media, mobile computing and responsive web design, semantic technologies and recommender systems, augmented and virtual reality, electronic distribution and online travel reviews, MOOC and eLearning, eGovernment and sharing economy. This book covers the most significant areas contributed by ... Read more

$179.99 CAD

The papers presented in this volume advance the state-of-the-art research on digital marketing and social media, mobile computing and responsive web design, semantic technologies and recommender systems, augmented and virtual reality, electronic distribution and online travel reviews, MOOC and eLearning, eGovernment and sharing economy. This book covers the most significant areas contributed by
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Information and Communication Technologies in Tourism 2017

Proceedings of the International Conference in Rome, Italy, January 24-26, 2017

Edited by Roland Schegg, Brigitte Stangl ...

Series series Springer Nature Proceedings excluding Computer Science
This book presents state-of-the-art research into the application of information and communication technologies to travel and tourism. The range of topics covered is broad, encompassing digital marketing and social media, mobile computing and web design, semantic technologies and recommender systems, augmented and virtual reality, electronic distribution and online travel reviews, MOOC and ... Read more

$268.99 CAD

This book presents state-of-the-art research into the application of information and communication technologies to travel and tourism. The range of topics covered is broad, encompassing digital marketing and social media, mobile computing and web design, semantic technologies and recommender systems, augmented and virtual reality, electronic distribution and online travel reviews, MOOC and
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Driving Service Productivity

Value-Creation Through Innovation

Edited by John Bessant, Claudia Lehmann, Kathrin M. Moeslein ...

Series series Business and Management (R0)
In a world moving towards services, driving service productivity is a central challenge for leaders and members of all types of organisations: for service businesses there is a clear need to be “productive”, but it is far less clear what this exactly means. In this book, we invite you on a journey that explores the ways, tools and options for driving service productivity. We take an innovator’s ... Read more

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In a world moving towards services, driving service productivity is a central challenge for leaders and members of all types of organisations: for service businesses there is a clear need to be “productive”, but it is far less clear what this exactly means. In this book, we invite you on a journey that explores the ways, tools and options for driving service productivity. We take an innovator’s
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Augmented Reality and Virtual Reality

Empowering Human, Place and Business

Edited by Timothy Jung, M. Claudia tom Dieck ...

Series series Business and Management (R0)
This volume provides the latest outcomes of augmented reality (AR) and virtual reality (VR) research conducted in various industries. It reveals how AR and VR are currently changing the business landscape, and how new innovations provide opportunities for businesses to offer their customers unique services and experiences.Collecting the proceedings of the International AR & VR Conference held in ... Read more

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This volume provides the latest outcomes of augmented reality (AR) and virtual reality (VR) research conducted in various industries. It reveals how AR and VR are currently changing the business landscape, and how new innovations provide opportunities for businesses to offer their customers unique services and experiences.Collecting the proceedings of the International AR & VR Conference held in
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Analytics in Smart Tourism Design

Concepts and Methods

Edited by Zheng Xiang, Daniel R. Fesenmaier ...

Series series Business and Management (R0)
This book presents cutting edge research on the development of analytics in travel and tourism. It introduces new conceptual frameworks and measurement tools, as well as applications and case studies for destination marketing and management. It is divided into five parts: Part one on travel demand analytics focuses on conceptualizing and implementing travel demand modeling using big data. It ... Read more

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This book presents cutting edge research on the development of analytics in travel and tourism. It introduces new conceptual frameworks and measurement tools, as well as applications and case studies for destination marketing and management. It is divided into five parts: Part one on travel demand analytics focuses on conceptualizing and implementing travel demand modeling using big data. It
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Family and Support Systems across the Life Span

Edited by Suzanne K. Steinmetz ...

Series series Social Sciences (R0)
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Paid Work Beyond Pension Age

Comparative Perspectives

Edited by Simone Scherger ...

Series series Social Sciences (R0)
In many countries, the number of people working beyond pension age is increasing. This volume investigates this trend in seven different countries, examining the contexts of this development and the consequences of the shifting relationship between work and retirement. ... Read more

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In many countries, the number of people working beyond pension age is increasing. This volume investigates this trend in seven different countries, examining the contexts of this development and the consequences of the shifting relationship between work and retirement.
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Researching Later Life and Ageing

Expanding Qualitative Research Horizons

by Miranda Leontowitsch ...

Series series Social Sciences (R0)
This collection on researching later life and ageing critically reflects upon the qualitative methods used in gaining knowledge of under-researched groups of older people and sets out future research agendas. ... Read more

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This collection on researching later life and ageing critically reflects upon the qualitative methods used in gaining knowledge of under-researched groups of older people and sets out future research agendas.
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Active Ageing in the European Union

Policy Convergence and Divergence

by K. Hamblin ...

Series series Social Sciences (R0)
This book explores the adoption of 'active ageing' policies by EU15 nations and the impact on older peoples' work and retirement policy options. Policies examined include unemployment benefits, active labour market policies, partial pension receipt, pension principles, early retirement and incentives for deferral. ... Read more

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This book explores the adoption of 'active ageing' policies by EU15 nations and the impact on older peoples' work and retirement policy options. Policies examined include unemployment benefits, active labour market policies, partial pension receipt, pension principles, early retirement and incentives for deferral.
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Representing Ageing

Images and Identities

Edited by V. Ylänne ...

Series series Social Sciences (R0)
This collection critically examines twenty-first century representations of ageing, focusing on various media images and discourses as well as individuals' own experiences and self-presentations of ageing, drawing on innovative new empirical data. ... Read more

$64.99 CAD

This collection critically examines twenty-first century representations of ageing, focusing on various media images and discourses as well as individuals' own experiences and self-presentations of ageing, drawing on innovative new empirical data.
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Information and Communication Technologies in Tourism 2018

Information and Communication Technologies in Tourism 2016

Information and Communication Technologies in Tourism 2017

Driving Service Productivity

Augmented Reality and Virtual Reality

Analytics in Smart Tourism Design

Family and Support Systems across the Life Span

Paid Work Beyond Pension Age

Researching Later Life and Ageing

Active Ageing in the European Union

Representing Ageing

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