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“robin j birn”

Showing 1 - 12 of 12 results for “robin j birn”
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  • Market Research and Consumer Insight

    Developing Professionally Researched Marketing Strategies and Campaigns

    by Robin J Birn ...
    Market Research and Consumer Insight explores how market research, consumer insight and data analytics inform and underpin marketing and communications planning.Unlike other texts, this book considers how marketing research techniques are applied by marketing managers in practice to ensure more effective campaigns. It provides a holistic overview of the key developments within the field of market ... Read more

    $98.99 CAD

    PRE-ORDER

  • Marketing in Publishing

    by Robin Birn, Patrick Forsyth ...
    Marketing in Publishing, offers a wealth of practical information on creative strategies to increase book sales in a competitive and rapidly-changing marketplace. It is the first comprehensive study in this area to be published since the ending of the Net Book Agreement.Patrick Forsyth, now a marketing consultant, draws in his many years' experience of the publishing industry to reinstate ... Read more

    $83.99 CAD

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  • The Effective Change Manager: The Change Management Body of Knowledge

    by The Change Management Institute ...
    'The Effective Change Manager' is designed for change management practitioners, employers, authors, academics and anyone with an interest in the evolving professional discipline of change management. The first edition, 'The Change Management Body of Knowledge (CMBoK(c))', drew on the experience of more than six hundred change management professionals in thirty countries. This second edition has ... Read more

    $43.99 CAD

  • The Secrets of Facilitation

    The SMART Guide to Getting Results with Groups

    by Michael Wilkinson ...
    The revised edition of this facilitation classic offers a wealth of targeted techniques for facilitators who seek effective, consistent, and repeatable results. Based on Michael Wilkinson's proven SMART (Structured Meeting And Relating Techniques) approach, The Secrets of Facilitation can help to achieve stellar results when managing, presenting, teaching, planning, and selling, as well as other ... Read more

    $71.99 CAD

  • Essential Tools for Organisational Performance

    Tools, Models and Approaches for Managers and Consultants

    by Simon Burtonshaw-Gunn, Malik Salameh ...
    This book focuses on organizational development for increased business performance. The text and models cover process management, leading to change management and organizational development. Burtonshaw-Gunn and Salameh show that process implementation in any business depends on two key factors. First, the role of knowledge management in organizational and individual improvement is vital. Secondly, ... Read more

    $26.99 CAD

  • The People Manager's Tool Kit

    A Practical Guide to Getting the Best From People

    by Karen Gately ...
    Essential tools busy managers need to get the best out of their teams and peoplePeople who manage people face a number of challenges, from keeping workers engaged and performing at a high level to dealing with absenteeism and bad behaviour in the workplace. In The People Manager's Toolkit, leadership and people management specialist Karen Gately offers a suite of practical tools for optimising ... Read more

    $24.99 CAD

  • Effective People Management

    Your Guide to Boosting Performance, Managing Conflict and Becoming a Great Leader in Your Start Up

    by Pat Wellington ...
    Series series Business Success
    Motivated staff are the lifeblood of every business. With the right talent and an engaged team, your company will be empowered to beat the competition and grow its market share.Effective People Management covers all the crucial aspects of people management and maintaining high performance. Its insightful guidance covers leadership, motivating people, team building, delegating, interviewing, reward ... Read more

    $37.99 CAD

  • Organization Design

    A Guide to Building Effective Organizations

    by Patricia Cichocki ...
    With the rate of change in organizations at an all-time high, the need for strong organization design has never been more pressing. Organization Design provides a complete road map to building successful organizations through good organization design. It presents a practical process; a robust, broad-based model and a set of tools and techniques that all link together. Part One and Two together ... Read more

    $51.99 CAD

  • Managing Strategy

    Your guide to getting it right

    by Books Chartered Management Institute ...
    Series series The Checklist Series: Step by step guides to getting it right
    Managing Strategy provides a series of checklists designed to help managers get to grips with analysing their organisations and developing and implementing strategic plans and options.It covers a range of topics, including:Understanding organisational culturePerforming SWOT and PEST analysesResearching new marketsCorporate mission and valuesSetting objectivesPerformance measurement and balanced ... Read more

    $14.99 CAD

  • Strength-Based Lean Six Sigma

    Building Positive and Engaging Business Improvement

    by David Shaked ...
    Strength-based Lean Six Sigma is a new way of approaching process improvement that combines the best practices of two established methodologies to generate a new approach in order to help you develop and deliver increased high performance in any organization. It is the first book to use approaches in business improvement as well as organizational change for optimum organizational performance and ... Read more

    $66.99 CAD

  • ATD Talent Management Handbook

    Edited by Terry Bickham ...
    What you need to know to manage a workforce.The complex and ever-changing nature of today’s—and tomorrow’s—workforce demands that all involved in talent management rethink how to attract, engage, and grow future talent. This forward-looking handbook captures talent management’s evolution from a series of transactions to a fluid process that includes talent development.With 20-plus chapters written ... Read more

    $67.99 CAD or Free with Kobo Plus

  • The Value of Talent

    Promoting Talent Management Across the Organization

    by Janice Caplan ...
    In today's business environment extraordinary rates of change are driving the evolution of talent management from being a strategy that deals with skills shortages to a more comprehensive one that represents a radically different way of managing people and organizations.In The Value of Talent Janice Caplan proposes a brand new inclusive approach to talent management which recognizes that to ... Read more

    $51.99 CAD