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“paul bulencea”

Showing 1 - 12 of 12 results for “paul bulencea”
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  • Gamification in Tourism

    Designing Memorable Experiences

    Tourists' expectations are increasingly complex and sophisticated. They are now seeking meaningful and more stimulating experiences from tourism providers. By combining Gamification with Experience Design the Gamification in Tourism book provides a comprehensive and novel approach on how to design such experiences. With its Memorable Experience Design framework and practical case studies the book ... Read more

    $28.99 CAD or Free with Kobo Plus

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  • This is Service Design Thinking

    Basics-Tools-Cases

    This is Service Design Thinking introduces an inter-disciplinary approach to designing services. Service design is a bit of a buzzword these days and has gained a lot of interest from various fields. This book, assembled to describe and illustrate the emerging field of service design, was brought together using exactly the same co-creative and user-centred approaches you can read and learn about ... Read more

    $33.99 CAD

  • Design Thinking for Interiors

    Inquiry, Experience, Impact

    Take a holistic approach to contemporary interior design.The interior design process is changing. In order to create truly engaging work, designers are developing a deeper and broader understanding of how design theory, research, and existing practice can help them make better decisions. This inquiry provides answers on how design is experienced, and its impact over time.At the same time, the ... Read more

    $91.99 CAD

  • Educating for Creativity

    A Global Conversation

    by Robert Kelly ...
    Bringing creativity into mainstream educational practice has become a mantra among educators. But what does creative practice in education really look like? Take a journey around the globe with educator and artist Robert Kelly to witness innovative creative practice in action, with examples from early childhood to post-secondary levels. Through stories and real-life examples, discover the ... Read more

    $19.99 CAD

  • Webs of Influence

    The Psychology Of Online Persuasion

    Nathalie Nahai is a web psychologist, international speaker and consultant. Having worked with Fortune 500 companies including Unilever, Google and Harvard Business Review, she helps businesses apply scientific rigour to their website design, content marketing and products.Nathalie presents at conferences around the world on the science of online persuasion, and contributes to national ... Read more

    $19.99 CAD

  • The Museum Experience Revisited

    The first book to take a "visitor's eye view" of the museum visit when it was first published in 1992, The Museum Experience revolutionized the way museum professionals understand their constituents. Falk and Dierking have updated this essential reference, incorporating advances in research, theory, and practice in the museum field over the last twenty years. Written in clear, non-technical style, ... Read more

    $85.99 CAD

  • The Engaging Museum

    Developing Museums for Visitor Involvement

    by Graham Black ...
    Series series Heritage: Care-Preservation-Management
    This very practical book guides museums on how to create the highest quality experience possible for their visitors. Creating an environment that supports visitor engagement with collections means examining every stage of the visit, from the initial impetus to go to a particular institution, to front-of-house management, interpretive approach and qualitative analysis afterwards.This holistic ... Read more

    $81.99 CAD

  • Service Quality Management in Hospitality, Tourism, and Leisure

    Does your staff deliver the highest quality service possible?Customers today expect a very high overall level of service in hospitality, tourism, and leisure. Competition in these fields will thus be driven by strategies focusing on quality of service to add value, as opposed to product or price differentiation. Service Quality Management in Hospitality, Tourism, and Leisure highlights concepts ... Read more

    $150.99 CAD

  • Digital Experience Design

    Ideas, Industries, Interaction

    by Linda Leung ...
    Although the dot-com bubble burst long ago, the interactive media industry is still flush with fresh talent, new ideas and financial success. Digital Experience Design chronicles the diverse histories and perspectives of people working in the dot-com world alongside an account of the current issues facing the industry. From the perspective of older disciplines such as education, fine art and ... Read more

    $28.99 CAD

  • Branding with Brains

    The Science Of Getting Customers To Choose Your Company

    by Tjaco Walvis ...
    Tjaco Walvisis a partner at THEY, a brand management consulting firm based in Amsterdam, the Netherlands. Previously, he was a strategy and research director with BBDO. Tjaco is a leading expert on brand strategy issues, including brand positioning, extensions, portfolio management and location branding. He has worked with boards and marketing executives of companies like Amsterdam Airport ... Read more

    $23.99 CAD

  • Design Expertise

    Design Expertise explores what it takes to become an expert designer.It examines the perception of expertise in design and asks what knowledge, skills, attributes and experiences are necessary in order to design well. Bryan Lawson and Kees Dorst develop a new model of design expertise and show how design expertise can be developed.This book is designed for all students, teachers, practitioners and ... Read more

    $104.99 CAD

  • Creating Exhibitions

    Collaboration in the Planning, Development, and Design of Innovative Experiences

    “This is a must-read for the nervous novice as well as the world-weary veteran. The book guides you through every aspect of exhibit making, from concept to completion. The say the devil is in the details, but so is the divine. This carefully crafted tome helps you to avoid the pitfalls in the process, so you can have fun creating something inspirational. It perfectly supports the dictum—if you don ... Read more

    $66.99 CAD