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Showing 1 - 12 of 12 results for “martin stadelmann”
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  • CRM Goes Digital

    Design and Use of Digital Customer Interface in Marketing, Sales and Service

    Edited by Sabine Kirchem, Martin Stadelmann, Mario Pufahl, David Laux ...
    Series series Business and Management (R0)
    Customer management has taken on entirely new forms since digitalization. This brand-new CRM book is dedicated to the latest approaches that dominate sales, marketing, and service in this era of digitalization. Topics include Omni-Channel or mobile CRM concepts, Big Data and social media tools, new customer experience or loyalty approaches, and Artificial Intelligence, etc.In this forward-looking, ... Read more

    $128.99 CAD

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  • Eazy Pmp

    by O.A. Amao ...
    Project management is applicable in almost every area of our life, even though the demand is high in the business world. This book is an attempt to simplify the acquisition of project management knowledge base on understanding and practice, and to speed up the learning curve for interested individuals. In this complete project management professional revision book you receive tips on preparing for ... Read more

    $5.99 CAD

  • Organization Design

    Simplifying complex systems

    by Nicolay Worren ...
    A well-designed organization is an effective organization. Decisions about organization design determine the shape and form of the organization – not only the reporting structure and authority relations, but also the number and size of sub-units and the interfaces between the sub-units. Indirectly, such decisions affect individual productivity as well as the organization’s ability to attain ... Read more

    $101.99 CAD

  • Minding the Machines

    Building and Leading Data Science and Analytics Teams

    by Jeremy Adamson ...
    Organize, plan, and build an exceptional data analytics team within your organizationIn Minding the Machines: Building and Leading Data Science and Analytics Teams, AI and analytics strategy expert Jeremy Adamson delivers an accessible and insightful roadmap to structuring and leading a successful analytics team. The book explores the tasks, strategies, methods, and frameworks necessary for an ... Read more

    $31.99 CAD

  • The Complete Business Process Handbook

    Body of Knowledge from Process Modeling to BPM, Volume 1

    by Henrik von Scheel, August-Wilhelm Scheer, Mark Von Rosing ...
    The Complete Business Process Handbook is the most comprehensive body of knowledge on business processes with revealing new research. Written as a practical guide for Executives, Practitioners, Managers and Students by the authorities that have shaped the way we think and work with process today. It stands out as a masterpiece, being part of the BPM bachelor and master degree curriculum at ... Read more

    $57.59 CAD

  • The AMA Handbook of Project Management

    by Paul C. Dinsmore, Jeannette Cabanis-Brewin ...
    A comprehensive reference presenting the critical concepts and theories all project managers must master, The AMA Handbook of Project Management compiles essays and advice from the field’s top professionals. Compatible with the most recent edition of the Project Management Body of Knowledge® and featuring new data on the Project Management Office, the completely revised third edition shows readers ... Read more

    $21.99 CAD

  • A Handbook of Business Transformation Management Methodology

    Edited by Axel Uhl, Lars Alexander Gollenia ...
    This book provides an integrative Business Transformation Management Methodology, the BTM², with an emphasis on the balance between the rational aspects of transformation and the often underestimated emotional readiness of employees to absorb and accept transformation initiatives.Comprising four phases - Envision, Engage, Transform, and Optimize - the methodology integrates expertise from areas ... Read more

    $98.99 CAD

  • Strategic Leadership of Portfolio and Project Management

    Bridging the Gaps Between Setting and Executing Strategy

    by Timothy J. Kloppenborg, Laurence J. Laning ...
    As an executive, your organization may have limited resources. This book will instruct you and your leadership teams on implementing strategy through identifying, selecting, prioritizing, resourcing, and governing an optimal work portfolio. You’ll learn how to sponsor every project stage, as well as leading project managers as direct reports. Detailed advice is given for developing project ... Read more

    $21.99 CAD

  • Digital Enterprise Transformation

    A Business-Driven Approach to Leveraging Innovative IT

    by Axel Uhl, Lars Alexander Gollenia ...
    The integration of technological innovations, such as In-Memory Analytics, Cloud Computing, Mobile Connectivity, and Social Media, with business practice can enable significant competitive advantage. In order to embrace recent challenges and changes in the governance of IT strategies, SAP and its think tank - the Business Transformation Academy (BTA) - have jointly developed the Digital Capability ... Read more

    $64.99 CAD

  • Market Segmentation Success

    Making It Happen!

    by Sally Dibb, Lyndon Simkin ...
    Market segmentation is a main aspect of an effective business strategy, but implementation is often difficult and ultimately unsuccessful. Market Segmentation Success: Making It Happen! offers a solid review of the concepts of market segmentation and target market selection, as well as clearly explaining how to create market segments, how to select ... Read more

    $142.99 CAD

  • Intersection

    How Enterprise Design Bridges the Gap between Business, Technology, and People

    by Milan Guenther ...
    Many organizations struggle with the dynamics and the complexity of today's social ecosystems that connect everyone and everything, everywhere and all the time. Facing challenges at the intersection of business models, technical developments, and human needs, modern enterprises must overcome the siloed thinking and isolated efforts of the past, and instead address their relationships to people ... Read more

    $44.79 CAD

  • Juran's Quality Essentials

    For Leaders

    by Joseph A. Defeo ...
    A practical, concise guide to improving business performance by properly applying quality management methods"Dr. Juran's wisdom on quality and management is timeless. The tenets of modern quality that were forged by Dr. Juran in the second half of the 20th century are made contemporary by Joe DeFeo's practical experience and application of these principles in hundreds of organizations. This book ... Read more

    $53.99 CAD