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The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes

by Margaret Mark, Carol Pearson ...

A brand’s meaning—how it resonates in the public heart and mind—is a company’s most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. Written by best-selling author Carol S. Pearson (The Hero Within) and branding guru Margaret Mark, this groundbreaking book provides the illusive and compelling ... Read more

$42.99 CAD

A brand’s meaning—how it resonates in the public heart and mind—is a company’s most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. Written by best-selling author Carol S. Pearson (The Hero Within) and branding guru Margaret Mark, this groundbreaking book provides the illusive and compelling
... Read more
Original I Ching

An Authentic Translation of the Book of Changes

by Margaret J. Pearson ...

First among the ancient classics, the I Ching or Book of Changes is one of the world's most influential books, comparable to the Bible, the Koran, and the Upanishads.The I Ching's purpose is universal: to provide good counsel to its users in making decisions during times of change. Since its origins about 3,000 years ago, it has become a compendium of wisdom used by people of many cultures and ... Read more

$19.99 CAD

First among the ancient classics, the I Ching or Book of Changes is one of the world's most influential books, comparable to the Bible, the Koran, and the Upanishads.The I Ching's purpose is universal: to provide good counsel to its users in making decisions during times of change. Since its origins about 3,000 years ago, it has become a compendium of wisdom used by people of many cultures and
... Read more
The State and Capitalism in China

by Margaret M. Pearson, Meg Rithmire, Kellee Tsai ...

Series series Elements in Politics and Society in East Asia
China's contemporary political economy features an emboldened role for the state as owner and regulator, and with markets expected to act in the service of party-state goals. How has the relationship between the state and different types of firms evolved? This Element situates China's reform-era political economy in comparative analytic perspective with attention to adaptations of its model over ... Read more

$23.99 CAD

China's contemporary political economy features an emboldened role for the state as owner and regulator, and with markets expected to act in the service of party-state goals. How has the relationship between the state and different types of firms evolved? This Element situates China's reform-era political economy in comparative analytic perspective with attention to adaptations of its model over
... Read more
Joint Ventures in the People's Republic of China

The Control of Foreign Direct Investment under Socialism

by Margaret M. Pearson ...

When Chinese leaders announced in late 1978 that China would "open to the outside world," they embarked on a strategy for attracting private foreign capital to spur economic development. At the same time, they were concerned about possible negative repercussions of this policy. Margaret Pearson examines government efforts to control the terms of foreign investment between 1979 and 1988 and, more ... Read more

$110.99 CAD

When Chinese leaders announced in late 1978 that China would "open to the outside world," they embarked on a strategy for attracting private foreign capital to spur economic development. At the same time, they were concerned about possible negative repercussions of this policy. Margaret Pearson examines government efforts to control the terms of foreign investment between 1979 and 1988 and, more
... Read more
International Political Economy in China

The Global Conversation

Edited by Gregory Chin, Margaret Pearson, Wang Yong ...

This book examines the evolution of international political economy (IPE) as a field of study in China, detailing the evolving boundaries and the content of the field. It surveys how the key themes in IPE, such as the conceptualization of power at the global level, the question of international order and international organization, the state and globalization, money and finance, and the source of ... Read more

$97.99 CAD

This book examines the evolution of international political economy (IPE) as a field of study in China, detailing the evolving boundaries and the content of the field. It surveys how the key themes in IPE, such as the conceptualization of power at the global level, the question of international order and international organization, the state and globalization, money and finance, and the source of
... Read more
Audiobook

Audiobook

The Hero and the Outlaw

Building Extraordinary Brands Through the Power of Archetypes

by Margaret Mark, Carol S. Pearson ...

Narrated by Randye Kaye ...

Unabridged

15 hours 16 min

A brand's meaning—how it resonates in the public heart and mind—is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. Written by bestselling author Carol S. Pearson (The Hero Within) and branding guru Margaret Mark, this groundbreaking book provides the illusive and compelling answer ... Read more

$36.99 CAD or Free with Kobo Plus

A brand's meaning—how it resonates in the public heart and mind—is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. Written by bestselling author Carol S. Pearson (The Hero Within) and branding guru Margaret Mark, this groundbreaking book provides the illusive and compelling answer
... Read more
China's Strategic Multilateralism

Investing in Global Governance

by Scott L. Kastner, Margaret M. Pearson, Chad Rector ...

China sometimes plays a leadership role in addressing global challenges, but at other times it free rides or even spoils efforts at cooperation. When will rising powers like China help to build and maintain international regimes that sustain cooperation on important issues, and when will they play less constructive roles? This study argues that the strategic setting of a particular issue area has ... Read more

$43.99 CAD

China sometimes plays a leadership role in addressing global challenges, but at other times it free rides or even spoils efforts at cooperation. When will rising powers like China help to build and maintain international regimes that sustain cooperation on important issues, and when will they play less constructive roles? This study argues that the strategic setting of a particular issue area has
... Read more
Approaches to Teaching Shakespeare's The Taming of the Shrew

by M.G. Aune, Bruce E. Brandt, Douglas Bruster, Sheila T. Cavanagh, Alice Dailey, Silver Damsen, Laurie Ellinghausen, Laura Grace Godwin, Anne F. Gossage, Peter H. Greenfield, Jay L. Halio, Peter C. Herman, James Hirsch, Shawn Kairschner, Wesley Kisting, Cynthia Lewis, Todd M. Lidh, Laury Magnus, Robert Matz, Michael McClintock, Joseph M. Ortiz, Margaret Maurer, Meg F. Pearson, Joseph Ricke, Edward L. Rocklin, James M. Welsh ...

Series Book 123 - Approaches to Teaching World Literature
The impetus for this Approaches to Teaching volume on The Taming of the Shrew grew from the editors' desire to discover why a play notorious for its controversial exploration of conflicts between men and women and the challenges of marriage is enduringly popular in the classroom, in the performing arts, and in scholarship. The result is a volume that offers practical advice to teachers on editions ... Read more

$22.99 CAD

The impetus for this Approaches to Teaching volume on The Taming of the Shrew grew from the editors' desire to discover why a play notorious for its controversial exploration of conflicts between men and women and the challenges of marriage is enduringly popular in the classroom, in the performing arts, and in scholarship. The result is a volume that offers practical advice to teachers on editions
... Read more
Audiobook

Audiobook

The Comedy-O-Rama Hour: The XM Satellite Years

by Joe Bevilacqua, Joe Bevilacqua, Lorie Kellogg, Lorie Kellogg, Charles Dawson Butler, Robert J. Cirasa, Emmanuel Adeleye, Pedro Pablo Sacristán7 ...

Narrated by Vernon Morris, Jan Meredith, Henry J. Quinn, B. H. Barry0, Gwendolyn Lewis1, Ed Hyland2, Rick Ramos3, Alison Nead4, Cathi Tully5, William Melillo6, Jay Snyder7, Peter Cummings8, Thomas Babkowski9, Peter Nevargic0, James Patrick Cronin1, David Garland2, Mitchell Pearson3, Margaret Juntwait4, Charlie Morrow5, a full cast6 ...

Unabridged

30 hours 2 min

Now available in one collection for you to enjoy!Long before Sgt. Lefty and the Camp Waterlogg gang took over, The Comedy-O-Rama Hour residents were parody versions of Mysteries (Sherlock Holmes), Old-time Radio (The Shadow, The Lone Ranger, etc.), SCI-FI (Willoughby and the Professor), Superheroes (Teaman and Polfroon), and more.“Those were the XM years,” explains Joe Bevilacqua (Joe Bev), who ... Read more

$41.95 CAD or Free with Kobo Plus

Now available in one collection for you to enjoy!Long before Sgt. Lefty and the Camp Waterlogg gang took over, The Comedy-O-Rama Hour residents were parody versions of Mysteries (Sherlock Holmes), Old-time Radio (The Shadow, The Lone Ranger, etc.), SCI-FI (Willoughby and the Professor), Superheroes (Teaman and Polfroon), and more.“Those were the XM years,” explains Joe Bevilacqua (Joe Bev), who
... Read more

Awakening the Heroes Within

Twelve Archetypes to Help Us Find Ourselves and Transform Our World

by Carol S. Pearson ...

"The heroic quest is about saying 'yes' to yourself and in so doing, becoming more fully alive and more effective in the world. . . . The quest is replete with dangers and pitfalls, but it offers great rewards: the capacity to be successful in the world, knowledge of the mysteries of the human soul, and the opportunity to find and express your unique gifts in the world."In this bold and original ... Read more

Was $23.99 CAD Now $3.99 CAD or Free with Kobo Plus

"The heroic quest is about saying 'yes' to yourself and in so doing, becoming more fully alive and more effective in the world. . . . The quest is replete with dangers and pitfalls, but it offers great rewards: the capacity to be successful in the world, knowledge of the mysteries of the human soul, and the opportunity to find and express your unique gifts in the world."In this bold and original
... Read more
Secrets of the I Ching

Get What You Want in Every Situation Using the Classic Book of Changes

by Joseph Murphy, Kenneth Irving ...

The classic guide to tapping the practical benefits of an age-old book of wisdom--revised to captivate today's spiritual seekersBased on the revered Chinese philosophy with a 5,000-year-old tradition, the I Ching, or Book of Changes, is rich in revelations. An eminent expert on the powers of the subconscious, Dr. Joseph Murphy opens the guiding force of this ancient text to anyone with an ... Read more

$17.99 CAD

The classic guide to tapping the practical benefits of an age-old book of wisdom--revised to captivate today's spiritual seekersBased on the revered Chinese philosophy with a 5,000-year-old tradition, the I Ching, or Book of Changes, is rich in revelations. An eminent expert on the powers of the subconscious, Dr. Joseph Murphy opens the guiding force of this ancient text to anyone with an
... Read more
Romance of the Three Kingdoms, vol III

Illustrated English-Simplified Chinese edition

by Luo Guanzhong ...

Series series Romance of the Three Kingdoms, Illustrated English-Simplified Chinese edition
“The world under heaven, after a long period of division, tends to unite; after a long period of union, tends to divide…”The Han dynasty is falling, the rebels and warlords fight each other for the hegemony in China. Who will bring peace to these lands?Romance of the Three Kingdoms, Written by Luo Guanzhong in the 14th century, is one of the four great Chinese classical novels. Discover it in this ... Read more

$3.27 CAD

“The world under heaven, after a long period of division, tends to unite; after a long period of union, tends to divide…”The Han dynasty is falling, the rebels and warlords fight each other for the hegemony in China. Who will bring peace to these lands?Romance of the Three Kingdoms, Written by Luo Guanzhong in the 14th century, is one of the four great Chinese classical novels. Discover it in this
... Read more

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Top Series in Canada

Elements in Politics and Society in East Asia

The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes

Original I Ching

The State and Capitalism in China

Joint Ventures in the People's Republic of China

International Political Economy in China

The Hero and the Outlaw

China's Strategic Multilateralism

Approaches to Teaching Shakespeare's The Taming of the Shrew

The Comedy-O-Rama Hour: The XM Satellite Years

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Awakening the Heroes Within

Secrets of the I Ching

Romance of the Three Kingdoms, vol III

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Top Series in Canada

Elements in Politics and Society in East Asia

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