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“kurt munz”

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  • Customer Management

    Growth, Value and Loyalty

    Master customer-centric strategies that drive sustainable growth, loyalty, and competitive advantage in the digital age— essential reading for marketing professionals and business leaders. In today's hyper-competitive marketplace, understanding and creating value for customers isn't optional— it's the cornerstone of survival. Customer Management: Growth, Value and Loyalty by Bruno Busacca, ... Read more

    $52.95 CAD or Free with Kobo Plus

  • Customer Management

    Growth, Value and Loyalty

    Sustainability and digital transformation are reshaping how companies create value. In this evolving landscape, marketing plays a vital role in helping organizations navigate complexity, engage stake-holders, foster innovation, and design value propositions that are not only profitable but also socially and environmentally responsible. This book offers a clear and accessible guide to marketing’s ... Read more

    $67.99 CAD