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  • Assertion and Its Social Context

    by Keithia Wilson, Cynthia Gallois ...
    Series series Psychology Revivals
    Originally published in 1993, Assertion and Its Social Context notes that assertive behaviour does not always bring the rewards that trainers and others claim for it, especially when the assertive person is female. This seems to be because assertive communication often goes against the grain of deeply held social values. Furthermore, this problem is often masked by research which falsely assumes a ... Read more

    $60.99 CAD