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“joel veenstra”

Showing 1 - 12 of 12 results for “joel veenstra”
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  • Working Together in Theatre

    Collaboration and Leadership

    This book explores how theater artistry melds the forces of collaboration and leadership, igniting creativity from the first spark of an idea to the climactic curtain call.It throws the spotlight on the dynamic interplay of roles, covering the collaboration between producer, director, playwright, actor, designer, stage manager, dramaturg, and stage crew. Each chapter illuminates various strategies ... Read more

    $32.99 CAD

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  • The Experience Economy, Updated Edition

    In 1999, Joseph Pine and James Gilmore offered this idea to readers as a new way to think about connecting with customers and securing their loyalty. As a result, their book The Experience Economy is now a classic, embraced by readers and companies worldwide and read in more than a dozen languages.And though the world has changed in many ways since then, the way to a customer's heart has not. In ... Read more

    $29.99 CAD or Free with Kobo Plus

  • Design Driven Innovation

    Changing the Rules of Competition by Radically Innovating What Things Mean

    Until now, the literature on innovation has focused either on radical innovation pushed by technology or incremental innovation pulled by the market. In Design-Driven Innovation: How to Compete by Radically Innovating the Meaning of Products, Roberto Verganti introduces a third strategy, a radical shift in perspective that introduces a bold new way of competing. Design-driven innovations do not ... Read more

    $39.99 CAD or Free with Kobo Plus

  • Making It in the Art World

    Strategies for Exhibitions and Funding

    How today’s artists survive, exhibit, and earn money—without selling out!Career-minded artists, this is the book you have been waiting for! Making It in the Art World, Second Edition, explains how to be a professional artist and shares new methods to define and realize what success means. Whether you’re a beginner, a student, or a career artist looking to be in the best museum shows, this book ... Read more

    $19.99 CAD

  • Don't Get a Job…Make a Job New Edition

    Inventive career models for next-gen creatives

    by Gem Barton ...
    Is it your dream to make it as a creative? Imagine for one moment that there are no employers, no firms to send your CV to, no interviews to be had. How would you forge your own path? The most ingenious and driven designers have found ways of making opportunities for themselves across the creative disciplines - ways you can learn from too.Don't Get a Job?... Make a Job celebrates the various ... Read more

    Was $19.99 CAD Now $4.99 CAD

  • How Creativity Rules the World

    The Art and Business of Turning Your Ideas into Gold

    by Maria Brito ...
    Axiom Business Book Award Winner in Entrepreneurship CategoryLearn to make creativity work for your career.Anyone, regardless of who you are or what you do, can cultivate the habits, actions, and attitudes that inspire creativity and innovation.There has never been a more crucial time than now to develop your creativity and your ability to innovate. Coming up with original ideas of value is today ... Read more

    $11.99 CAD

  • Overcrowded

    Designing Meaningful Products in a World Awash with Ideas

    Series series Design Thinking, Design Theory
    A more powerful innovation, which seeks to discover not how things work but why we need things.The standard text on innovation advises would-be innovators to conduct creative brainstorming sessions and seek input from outsiders—users or communities. This kind of innovating can be effective at improving products but not at capturing bigger opportunities in the marketplace. In this book Roberto ... Read more

    $36.99 CAD

  • Marketing Aesthetics

    The Strategic Management of Brands, Identity, and Image

    There is no way to mistake the ubiquitous trademarked Coca-Cola bottle, or the stylish ads for Absolut Vodka with any of their competitors. How have these companies created this irresistible appeal for their brands? How have they sustained a competitive edge through aesthetics?Bernd Schmitt and Alex Simonson, two leading experts in the emerging field of identity management, offer clear guidelines ... Read more

    $21.99 CAD

  • Educating for Creativity

    A Global Conversation

    by Robert Kelly ...
    Bringing creativity into mainstream educational practice has become a mantra among educators. But what does creative practice in education really look like? Take a journey around the globe with educator and artist Robert Kelly to witness innovative creative practice in action, with examples from early childhood to post-secondary levels. Through stories and real-life examples, discover the ... Read more

    $19.99 CAD

  • The Career Guide for Creative and Unconventional People, Fourth Edition

    A practical career guide for creatively inclined job seekers of all ages, with tips and counsel on how to use your independent and innovative talents and passions to make money, express yourself, and find a job you love.This new edition of the popular guide for individuals seeking work that suits their unique skills has been completely revised and updated to reflect the freedom offered by the new ... Read more

    $14.99 CAD

  • Authenticity

    What Consumers Really Want

    Contrived. Disingenuous. Phony. Inauthentic. Do your customers use any of these words to describe what you sell-or how you sell it? If so, welcome to the club. Inundated by fakes and sophisticated counterfeits, people increasingly see the world in terms of real or fake. They would rather buy something real from someone genuine rather than something fake from some phony. When deciding to buy, ... Read more

    $36.99 CAD or Free with Kobo Plus

  • The Fine Art of Success

    How Learning Great Art Can Create Great Business

    You've read about Jack Welch, Lou Gerstner and Steve Jobs - but what can you learn about business from van Gogh and Picasso?The Fine Art of Success shows why you should look to pop-stars like Madonna or artists like Damian Hirst for guidance on innovation, competitive advantage, leadership, and a host of other business issues.Managers, marketing professionals, and students will see how these ... Read more

    $37.99 CAD