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“gerry bodeker”

Showing 1 - 12 of 12 results for “gerry bodeker”
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  • Understanding the Global Spa Industry

    Edited by Gerry Bodeker, Marc Cohen ...
    The spa industry is currently the fastest growing segment of the hospitality and leisure industry with revenues exceeding those from amusement parks, box office receipts, vacation ownership gross sales and ski resort ticket sales. Understanding the Global Spa Industry is the first book to examine management practices in this industry and offers a groundbreaking and comprehensive approach to global ... Read more

    $119.99 CAD

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  • Wine Marketing

    by C. Michael Hall, Richard Mitchell ...
    Whilst Wine Marketing: a practical guide also looks at theory and existing research, the main focus of this book is on the practicalities of wine marketing. Each chapter includes the following invaluable features:* 'How to' and 'how not to' case studies based on international examples* A guide to further reading and websites* 'Issues to consider when marketing' section as a means of self ... Read more

    $129.99 CAD

  • Events Exposed

    Managing and Designing Special Events

    by Lena Malouf ...
    Award-winning event planner Lena Malouf shares the secrets of managing successful special events—from business essentials to design inspirationEvents Exposed offers straightforward advice on operating a successful event planning business, gleaned from Lena Malouf's more than 45 years in the industry. With expert guidance on identifying potential clients, developing strategies and proposals, ... Read more

    $36.99 CAD

  • Guide to Front Office Operation

    by Alex Buenafe ...
    Guide to Front Office Operation is a primer on the lodging and hotel business. The manual gives the user an overview of the front office or reception in a lodging operation with a look into the world of hotels. It explains the guest cycle and how it affects the hotel operation at every stage of the cycle. The guide includes outlines of basic and standard procedures as practised in hotels worldwide ... Read more

    $13.99 CAD or Free with Kobo Plus

  • The Complete Dictionary of Mortgage & Lending Terms Explained Simply: What Smart Investors Need to Know

    by Atlantic Publishing Group Atlantic Publishing Group ...
    The Complete Dictionary of Mortgage & Lending Terms Explained Simply explains all the important financial terms you will encounter as you navigate the mortgage market. With easy-to-understand definitions, this dictionary covers everything from accrued interest to wraparound mortgages. It covers types of mortgages, parts of loan agreements, types of insurance, and even home-inspection terms.This ... Read more

    $14.99 CAD or Free with Kobo Plus

  • The Food Service Professional Guide to Controlling Liquor, Wine & Beverage Costs

    by Elizabeth Godsmark ...
    This series of 15 books - The Food Service Professional Guide To Series -from the editors of Food Service Professional magazine are the best and most comprehensive books for serious food service operators available today. These step-by-step guides are invaluable. The information is boiled down to the essence and covers all the bases. ... Read more

    $24.99 CAD

  • Tourism Imaginaries at the Disciplinary Crossroads

    Place, Practice, Media

    Edited by Maria Gravari-Barbas, Nelson Graburn ...
    Series series New Directions in Tourism Analysis
    Providing a unique analysis of current multidisciplinary research on the complex relationships between tourism and the imaginaries of tourist destinations, this book traces the links between tourism imaginaries and their religious (heaven) and political (utopia) antecedents. The substantive chapters are organised into three main thematic sections, the first explores the touristic production and ... Read more

    $88.99 CAD

  • The Future of Food Tourism

    Foodies, Experiences, Exclusivity, Visions and Political Capital

    Edited by Ian Yeoman, Una McMahon-Beattie, Kevin Fields, Julia N. Albrecht, Dr. Kevin Meethan ...
    Series Book 71 - Aspects of Tourism
    This book presents a systematic and pattern-based explanation of food tourism, focusing on how and why change could occur and what the implications could be. In the future will food tourism involve food grown in the laboratory or a more authentic experience associated with place and history? The book’s approach to the future has focused on explanation; the contributors look for the causes, trends ... Read more

    $27.99 CAD

  • The Community Tourism Guide

    Exciting Holidays for Responsible Travellers

    by Mark Mann ...
    The "Community Tourism Guide" will lead you to a new type of holiday. Tribal people and rural villagers in Africa, Asia, Australia, North and South America and the Pacific islands are setting up their own tours: tours from which they, and not the international hotel chains, derive some income. For the traveller, they offer uniquely exciting opportunities, far from the usual tourist ghettos, and ... Read more

    $57.99 CAD

  • Travel Industry Economics

    A Guide for Financial Analysis

    by Harold L. Vogel ...
    Series series Business and Management (R0)
    In this book Harold L. Vogel comprehensively examines the business economics and investment aspects of major components of the travel industry, including airlines, hotels, casinos, amusement and theme parks and tourism. The book is designed as an economics-grounded text that uniquely integrates a review of each sector's history, economics, accounting, and financial analysis perspectives and ... Read more

    $73.99 CAD

  • Analytics in Smart Tourism Design

    Concepts and Methods

    Edited by Zheng Xiang, Daniel R. Fesenmaier ...
    Series series Business and Management (R0)
    This book presents cutting edge research on the development of analytics in travel and tourism. It introduces new conceptual frameworks and measurement tools, as well as applications and case studies for destination marketing and management. It is divided into five parts: Part one on travel demand analytics focuses on conceptualizing and implementing travel demand modeling using big data. It ... Read more

    $281.99 CAD

  • Collaborative Economy and Tourism

    Perspectives, Politics, Policies and Prospects

    Edited by Dianne Dredge, Szilvia Gyimóthy ...
    Series series Business and Management (R0)
    This book employs an interdisciplinary, cross-sectoral lens to explore the collaborative dynamics that are currently disrupting, re-creating and transforming the production and consumption of tourism. House swapping, ridesharing, voluntourism, couchsurfing, dinner hosting, social enterprise and similar phenomena are among these collective innovations in tourism that are shaking the very bedrock of ... Read more

    $205.99 CAD