Rakuten Kobo

Shopping Cart

Item(s) unavailable for purchase

Please review your cart. You can remove the unavailable item(s) now or we'll automatically remove it at Checkout.

itemsitem

- Includes eBooks
  
  Includes audiobooks
  
  Includes 30 hours of listening time
  
  No commitment, cancel anytime at kobo.com/account/subscriptions
  
  Get 1 credit every month for the audiobook of your choice
  
  No commitment, cancel anytime at kobo.com/account/subscriptions
  
  Includes eBooks
  
  Includes audiobooks
  
  Includes 30 hours of listening time
  
  No commitment, cancel anytime at kobo.com/account/subscriptions
  Audiobook
  by ,
  
  Available:
  
  . No commitment, cancel anytime at kobo.com/account/subscriptions.
  
  Pre-order
  1 audiobook monthly
  
  + FREE 30-day trial
  
  Special Offer
  
  Get 1 credit every month to exchange for an audiobook of your choice
  
  *No commitment, cancel anytime
  
  FREE

itemsitem

Includes eBooks

Includes audiobooks

Includes 30 hours of listening time

No commitment, cancel anytime at kobo.com/account/subscriptions

Get 1 credit every month for the audiobook of your choice

No commitment, cancel anytime at kobo.com/account/subscriptions

Includes eBooks

Includes audiobooks

Includes 30 hours of listening time

No commitment, cancel anytime at kobo.com/account/subscriptions
Audiobook
by ,

Available:
. No commitment, cancel anytime at kobo.com/account/subscriptions.

Pre-order
1 audiobook monthly

+ FREE 30-day trial

Special Offer

Get 1 credit every month to exchange for an audiobook of your choice

*No commitment, cancel anytime

FREE

Recommended For You

Skip side bar filters

Conversations That Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals

by Erik Peterson, Tim Riesterer ...

Win more deals with the perfect sales story!“Power Messaging is a foundational element in our global marketing campaigns and sales training programs. We believe the concepts are core to engaging in customer conversations that are focused on their outcomes and what they want to achieve.”—Karen Quintos, CMO and SVP, Dell Inc.“The concepts outlined in this book are critical skills to building a world ... Read more

$34.99 CAD

Win more deals with the perfect sales story!“Power Messaging is a foundational element in our global marketing campaigns and sales training programs. We believe the concepts are core to engaging in customer conversations that are focused on their outcomes and what they want to achieve.”—Karen Quintos, CMO and SVP, Dell Inc.“The concepts outlined in this book are critical skills to building a world
... Read more
The Three Value Conversations: How to Create, Elevate, and Capture Customer Value at Every Stage of the Long-Lead Sale

by Erik Peterson, Tim Riesterer, Conrad Smith, Cheryl Geoffrion ...

The three conversations B2B sale pros must have with customers to control every step of long lead buying cycleThe Three Value Conversations provides the tools and methods you need to differentiate you and your solution from the competition, elevate value to the right decision maker, and maximize all sales opportunities across the entire long lead buying cycle.Based on extensive research, the ... Read more

$42.99 CAD

The three conversations B2B sale pros must have with customers to control every step of long lead buying cycleThe Three Value Conversations provides the tools and methods you need to differentiate you and your solution from the competition, elevate value to the right decision maker, and maximize all sales opportunities across the entire long lead buying cycle.Based on extensive research, the
... Read more
The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers

Four Must-Win Conversations to Keep and Grow Your Customers

by Erik Peterson, Tim Riesterer ...

Proven customer engagement approaches for winning in the most important moments driving profitability and growth—customer retention and expansionIndustry analysts report that up 70-80% of business growth comes from existing customers.So why are you still investing mainly in attracting new customers? And, leaving renewals and upsells to chance? Or, worse yet, using a one-size-fits-all approach to ... Read more

$41.99 CAD

Proven customer engagement approaches for winning in the most important moments driving profitability and growth—customer retention and expansionIndustry analysts report that up 70-80% of business growth comes from existing customers.So why are you still investing mainly in attracting new customers? And, leaving renewals and upsells to chance? Or, worse yet, using a one-size-fits-all approach to
... Read more
Audiobook

Audiobook

The Expansion Sale

Four Must-Win Conversations to Keep and Grow Your Customers

by Erik Peterson, Tim Riesterer ...

Unabridged

4 hours 57 min

Proven customer engagement approaches for winning in the most important moments driving profitability and growth-customer retention and expansionIndustry analysts report that up 70-80% of business growth comes from existing customers.So why are you still investing mainly in attracting new customers? And, leaving renewals and upsells to chance? Or, worse yet, using a one-size-fits-all approach to ... Read more

$22.99 CAD or Free with Kobo Plus

Proven customer engagement approaches for winning in the most important moments driving profitability and growth-customer retention and expansionIndustry analysts report that up 70-80% of business growth comes from existing customers.So why are you still investing mainly in attracting new customers? And, leaving renewals and upsells to chance? Or, worse yet, using a one-size-fits-all approach to
... Read more
The Shortest History of Eugenics

From "Science" to Atrocity—How a Dangerous Movement Shaped the World, and Why It Persists

by Erik Peterson ...

Series series The Shortest History Series
A harrowing history of a grim chapter in politics and science, in which groups of influential thinkers shaped global policy with the aim of determining who had the right to have children—and who was worthy of life. The Shortest History books deliver thousands of years of history in one riveting, fast-paced read.For the last two centuries, groups of influential men have, in the professed interest ... Read more

$17.99 CAD or Free with Kobo Plus

Also available as: Audiobook

A harrowing history of a grim chapter in politics and science, in which groups of influential thinkers shaped global policy with the aim of determining who had the right to have children—and who was worthy of life. The Shortest History books deliver thousands of years of history in one riveting, fast-paced read.For the last two centuries, groups of influential men have, in the professed interest
... Read more

Also available as: Audiobook
Audiobook

Audiobook

The Three Value Conversations

How to Create, Elevate, and Capture Customer Value at Every Stage of the Long-Lead Sale

by Erik Peterson, Tim Riesterer, Conrad Smith, Cheryl Geoffrion ...

Unabridged

7 hours 21 min

The three conversations B2B sale pros must have with customers to control every step of long lead buying cycleThe most successful salespeople understand that they are fundamentally storytellers. The reality is that to succeed in sales, you need to master the art of customer conversation. The best story told in the best way will always win. Being remarkable and memorable in your conversations is ... Read more

$29.99 CAD or Free with Kobo Plus

The three conversations B2B sale pros must have with customers to control every step of long lead buying cycleThe most successful salespeople understand that they are fundamentally storytellers. The reality is that to succeed in sales, you need to master the art of customer conversation. The best story told in the best way will always win. Being remarkable and memorable in your conversations is
... Read more
Understanding Charles Darwin

by Erik L. Peterson ...

Series series Understanding Life
The legend of Charles Darwin has never been more alive or more potent, but by virtue of this, his legacy has become susceptible to myths and misunderstandings. Understanding Charles Darwin examines key questions such as what did Darwin's work change about the world? In what ways is 'Darwinism' reflective of Darwin's own views? What problems were left unsolved? In our elevation of Darwin to this ... Read more

$19.99 CAD

The legend of Charles Darwin has never been more alive or more potent, but by virtue of this, his legacy has become susceptible to myths and misunderstandings. Understanding Charles Darwin examines key questions such as what did Darwin's work change about the world? In what ways is 'Darwinism' reflective of Darwin's own views? What problems were left unsolved? In our elevation of Darwin to this
... Read more
Audiobook

Audiobook

Conversations That Win the Complex Sale

Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals

by Erik Peterson, Tim Riesterer ...

Unabridged

4 hours 43 min

Win more deals with the perfect sales story!“Power Messaging is a foundational element in our global marketing campaigns and sales training programs. We believe the concepts are core to engaging in customer conversations that are focused on their outcomes and what they want to achieve.”-Karen Quintos, CMO and SVP, Dell Inc.“The concepts outlined in this book are critical skills to building a world ... Read more

$22.99 CAD or Free with Kobo Plus

Win more deals with the perfect sales story!“Power Messaging is a foundational element in our global marketing campaigns and sales training programs. We believe the concepts are core to engaging in customer conversations that are focused on their outcomes and what they want to achieve.”-Karen Quintos, CMO and SVP, Dell Inc.“The concepts outlined in this book are critical skills to building a world
... Read more
A Deeper Sickness

Journal of America in the Pandemic Year

by Erik L. Peterson, Margaret Peacock ...

A harrowing chronicle by two leading historians, capturing in real time the events of a year marked by multiple devastations.When we look back at the year 2020, how can we describe what really happened? In A Deeper Sickness, award-winning historians Margaret Peacock and Erik Peterson set out to preserve what they call the “focused confusion,” and to probe deeper into what they consider the Four ... Read more

$31.99 CAD

Also available as: Audiobook

A harrowing chronicle by two leading historians, capturing in real time the events of a year marked by multiple devastations.When we look back at the year 2020, how can we describe what really happened? In A Deeper Sickness, award-winning historians Margaret Peacock and Erik Peterson set out to preserve what they call the “focused confusion,” and to probe deeper into what they consider the Four
... Read more

Also available as: Audiobook
Audiobook

Audiobook

The Shortest History of Eugenics

From “Science” to Atrocity―How a Dangerous Movement Shaped the World, and Why It Persists

by Erik L. Peterson ...

Narrated by Tom Beyer ...

Unabridged

8 hours 11 min

A harrowing history of a grim chapter in politics and science, in which groups of influential thinkers shaped global policy with the aim of determining who had the right to have children—and who was worthy of life.For the last two centuries, groups of influential men have, in the professed interest of fiscal responsibility, crime reduction, and outright racism, attempted to control who was allowed ... Read more

$29.99 CAD or Free with Kobo Plus

Also available as: eBook

A harrowing history of a grim chapter in politics and science, in which groups of influential thinkers shaped global policy with the aim of determining who had the right to have children—and who was worthy of life.For the last two centuries, groups of influential men have, in the professed interest of fiscal responsibility, crime reduction, and outright racism, attempted to control who was allowed
... Read more

Also available as: eBook
The Life Organic

The Theoretical Biology Club and the Roots of Epigenetics

by Erik L. Peterson ...

As scientists debated the nature of life in the nineteenth century, two theories predominated: vitalism, which suggested that living things contained a “vital spark,” and mechanism, the idea that animals and humans differed from nonliving things only in their degree of complexity. Erik L. Peterson tells the forgotten story of the pursuit of a Third Way in biology, known by many names, including ... Read more

$44.99 CAD

As scientists debated the nature of life in the nineteenth century, two theories predominated: vitalism, which suggested that living things contained a “vital spark,” and mechanism, the idea that animals and humans differed from nonliving things only in their degree of complexity. Erik L. Peterson tells the forgotten story of the pursuit of a Third Way in biology, known by many names, including
... Read more
Audiobook

Audiobook

Conversations That Win the Complex Sale

Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals

by Erik Peterson, Tim Riesterer ...

Narrated by Joe Barrett ...

Unabridged

5 hours 26 min

In today's highly competitive world of complex sales, commoditization of your brand is one of the greatest dangers. You must differentiate yourself from the competition—or you will lose out. And the way to do that is through customer engagement. Rather than sell your own corporate story and brand message, you need to tell customers their story—the one in which they are the heroes and they achieve ... Read more

$26.99 CAD or Free with Kobo Plus

In today's highly competitive world of complex sales, commoditization of your brand is one of the greatest dangers. You must differentiate yourself from the competition—or you will lose out. And the way to do that is through customer engagement. Rather than sell your own corporate story and brand message, you need to tell customers their story—the one in which they are the heroes and they achieve
... Read more

Rakuten Kobo

eReaders

Apps

Accessories

What is Kobo Super Points?

Reward Yourself

Shopping Cart

You're getting the VIP treatment!

Your Shopping Cart is empty

Available:

1 audiobook monthly

+ FREE 30-day trial

Available:

1 audiobook monthly

+ FREE 30-day trial

Recommended For You

Top Series in Canada

Business and Management (R0)

The Shortest History Series

Understanding Life

Conversations That Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals

The Three Value Conversations: How to Create, Elevate, and Capture Customer Value at Every Stage of the Long-Lead Sale

The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers

The Expansion Sale

The Shortest History of Eugenics

The Three Value Conversations

Understanding Charles Darwin

Conversations That Win the Complex Sale

A Deeper Sickness

The Shortest History of Eugenics

The Life Organic

Conversations That Win the Complex Sale

eReaders

Apps

Accessories

Shopping Cart

You're getting the VIP treatment!

Your Shopping Cart is empty

Available:

1 audiobook monthly

+ FREE 30-day trial

Available:

1 audiobook monthly

+ FREE 30-day trial

Recommended For You

Top Series in Canada

Business and Management (R0)

The Shortest History Series

Understanding Life

Show: