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  • Propaganda

    Bernays argues that propaganda, when ethically applied, is an essential tool for organizing society and ensuring its smooth functioning. He explains how a small group of people, whom he calls the “invisible government,” wield power over the masses by controlling the flow of information and shaping public perception. Through case studies and historical examples, Bernays demonstrates how propaganda ... Read more

    $1.99 CAD or Free with Kobo Plus

  • Propaganda

    “Bernays’ honest and practical manual provides much insight into some of the most powerful and influential institutions of contemporary industrial state capitalist democracies.”—Noam Chomsky“The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an ... Read more

    $16.99 CAD

  • Crystallizing Public Opinion (Original Classic Edition)

    A seminal work on how public opinion is created and shaped, Edward Bernays' 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence public attitudes over the past century.With his view that the public behaves like herds of animals, Bernays outlines how to control the masses in whatever way the influencer chooses. With a glimpse into ... Read more

    $6.99 CAD or Free with Kobo Plus

  • Propaganda (Original Classic 1928 Edition)

    The Definitive and Complete Masterwork on Public Relations

    Today, when information and disinformation are so widely disseminated—and to such confusing ends—Bernays’ shrewd, skillful, but ethical approach to managing mass opinion contains many lessons that need to be revisited and put to wider use.First published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear.Even the most casual reading reveals ... Read more

    $10.99 CAD

  • Propaganda

    A recently edited and revamped reproduction of a 1928 classic, Propaganda, by Edward Bernays. The book discusses how a few chosen people control the minds of millions of people all over the world, using tried-and-true methods of manipulation and control. ... Read more

    $11.99 CAD or Free with Kobo Plus

  • The Edward Bernays Reader

    From Propaganda to the Engineering of Consent

    Nicknamed “the father of public relations,” Edward Bernays (1891–1995) was a pioneer in the fields of propaganda and PR. Combining theories on crowd psychology with the psychoanalytical ideas of his uncle, Sigmund Freud, Bernays elucidated how corporations and politicians could manipulate public opinion. His seminal 1928 book, Propaganda laid out how propaganda could be used to regiment the ... Read more

    $22.99 CAD

  • Audiobook

    Crystallizing Public Opinion

    Narrated by Digital Voice Martin G ...

    Unabridged

    4 hours 21 min

    This audiobook is narrated by a digital voice.In writing this book I have tried to set down the board principles that govern the profession of public relations. It is certain that the power of public opinion is constantly increasing and will keep on increasing. It is equally certain that it is more and more being influenced, changed, stirred by impulses from below. The danger which this ... Read more

    $9.99 CAD or Free with Kobo Plus

  • Propaganda

    A newly revised and edited edition of Edward Bernays' 1928 masterpiece, ‘Propaganda’. The book explores how a select few use tried-and-true techniques of manipulation and control to take over the minds of millions of people worldwide.A key component of democratic society is the deliberate and skillful manipulation of the collective beliefs and structured behaviors of the populace. The real ... Read more

    $0.99 CAD

  • Audiobook

    Propaganda

    Narrated by Jonathan Quinn ...

    Unabridged

    3 hours 34 min

    A seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891 - 1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to ... Read more

    $21.99 CAD or Free with Kobo Plus

  • Crystallizing Public Opinion

    Complete and Original Edition

    The Bare-Knuckled Truths of Edward BernaysYou may not know Edward Bernays, but Edward Bernays knows you. His 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence and manipulate public attitudes over the past century, and the mass media continues that practice today.This seminal work on how public opinion is created and shaped, ... Read more

    $10.99 CAD

  • Propaganda

    In Propaganda, Edward Bernays offers a groundbreaking exploration of how public opinion is shaped in modern society. First published in 1928, this influential work argues that the conscious and intelligent manipulation of the habits and opinions of the masses is a central feature of democratic life.Drawing on psychology, politics, and media, Bernays reveals the hidden mechanisms through which ... Read more

    $4.99 CAD

  • Audiobook

    Propaganda

    Narrated by Jonathan Quinn ...

    Unabridged

    3 hours 34 min

    A seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891 - 1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to ... Read more

    $14.99 CAD or Free with Kobo Plus