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Includes eBooks

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Marketing with Case Studies - How to Write and Use Business Case Studies for Marketing

by Ciaran Nagle ...

Previously published as The Art of the Case Study this edition of Marketing with Case Studies is revised and updated.Marketing with Case Studies sets out by describing why case studies are the power tools of marketing.It then explains how to write and format your case study and, most importantly, how to put it into marketing effect across the internet, social media, in print and everywhere else. ... Read more

$13.99 CAD or Free with Kobo Plus

Previously published as The Art of the Case Study this edition of Marketing with Case Studies is revised and updated.Marketing with Case Studies sets out by describing why case studies are the power tools of marketing.It then explains how to write and format your case study and, most importantly, how to put it into marketing effect across the internet, social media, in print and everywhere else.
... Read more

Management Skills in IT

Shaping your career

Edited by BCS, The Chartered Institute for IT ...

This collection of articles by IT industry experts explores the challenges IT professionals face when moving from a technical into a managerial role. The authors look at the skills required to scale the career ladder, the opportunities for training and development and how to progress from a first job in IT to CIO. Each article ends with a range of current resources and recommendations including ... Read more

$5.99 CAD

This collection of articles by IT industry experts explores the challenges IT professionals face when moving from a technical into a managerial role. The authors look at the skills required to scale the career ladder, the opportunities for training and development and how to progress from a first job in IT to CIO. Each article ends with a range of current resources and recommendations including
... Read more
This is Social Media

Tweet, Blog, Link and Post Your Way to Business Success

by Guy Clapperton ...

*UPDATED FOR 2011. Including new info on mobile devices, new platforms and location based social networking.*Anyone in business can use social media to increase brand awareness, customer loyalty and sales. This is Social Media shows you how.You might already be social networking on Facebook, or even microblogging on Twitter. One thing's for sure though; you're too busy to muck about on these sites ... Read more

$16.99 CAD

*UPDATED FOR 2011. Including new info on mobile devices, new platforms and location based social networking.*Anyone in business can use social media to increase brand awareness, customer loyalty and sales. This is Social Media shows you how.You might already be social networking on Facebook, or even microblogging on Twitter. One thing's for sure though; you're too busy to muck about on these sites
... Read more
How to Make Money While you Sleep!

A 7-Step Plan for Starting Your Own Profitable Online Business

by Brett McFall ...

In this jargon-free guide, author Brett McFall shows just how easy it is to set up your own online business. You'll discover how to make money by delivering a great deal of value without a great deal of effort. And you don't have to have a technical bone in your body to do it!In seven simple steps, Brett takes you through everything you need to know to create a successful online business on a ... Read more

$27.99 CAD

Also available as: Audiobook

In this jargon-free guide, author Brett McFall shows just how easy it is to set up your own online business. You'll discover how to make money by delivering a great deal of value without a great deal of effort. And you don't have to have a technical bone in your body to do it!In seven simple steps, Brett takes you through everything you need to know to create a successful online business on a
... Read more

Also available as: Audiobook
Pimp My Site

The DIY Guide to SEO, Search Marketing, Social Media and Online PR

by Paula Wynne ...

A complete course in do-it-yourself digital marketing in 14 bite-sized lessonsThe global recession has sent tens of millions scrambling for alternative employment opportunities, and a great many of them have taken the leap into becoming their own bosses. As a result there is a crying need among small business startups, entrepreneurs, and independents working on a shoestring for expert guidance on ... Read more

$16.99 CAD

A complete course in do-it-yourself digital marketing in 14 bite-sized lessonsThe global recession has sent tens of millions scrambling for alternative employment opportunities, and a great many of them have taken the leap into becoming their own bosses. As a result there is a crying need among small business startups, entrepreneurs, and independents working on a shoestring for expert guidance on
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Perfect CV

by Max Eggert ...

Bestselling ***Perfect CV***is essential reading for anyone who's applying for jobs. Written by a leading HR professional with years of experience, it explains what recruiters are looking for, gives practical advice about how to show yourself in your best light, and provides real-life examples to help you improve your CV. Whether you're a graduate looking to take the first step on the career ... Read more

$12.99 CAD

Bestselling ***Perfect CV***is essential reading for anyone who's applying for jobs. Written by a leading HR professional with years of experience, it explains what recruiters are looking for, gives practical advice about how to show yourself in your best light, and provides real-life examples to help you improve your CV. Whether you're a graduate looking to take the first step on the career
... Read more
DK Essential Managers: Effective Public Relations

by DK ...

Series series DK Essential Managers
Learn all you need to know about how to generate and manage publicity — from recognizing public relations opportunities to creating and sustaining media coverage. Effective PR shows you not only how to identify and target your audience, but also provides practical techniques for presenting information, whether writing news releases or organizing press conferences and product launches. Power tips ... Read more

$6.99 CAD

Learn all you need to know about how to generate and manage publicity — from recognizing public relations opportunities to creating and sustaining media coverage. Effective PR shows you not only how to identify and target your audience, but also provides practical techniques for presenting information, whether writing news releases or organizing press conferences and product launches. Power tips
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Essential Time Management and Organisation

A Pocket Guide

by Sarah Cook ...

Essential Time Management and Organisation will help you transform the way you work and regain control of your working day. This clear and concise guide offers tried and tested techniques for organising your time and achieving your goals. ... Read more

$16.99 CAD or Free with Kobo Plus

Essential Time Management and Organisation will help you transform the way you work and regain control of your working day. This clear and concise guide offers tried and tested techniques for organising your time and achieving your goals.
... Read more
Effective Time Management: Flash

by Polly Bird ...

The books in this bite-sized new series contain no complicated techniques or tricky materials, making them ideal for the busy, the time-pressured or the merely curious. Effective Time Management is a short, simple and to-the-point guide to the art of managing your business books and accounts. In just 96 pages, Effective Time Management reveals the art of organising your life without complicated ... Read more

$5.99 CAD

The books in this bite-sized new series contain no complicated techniques or tricky materials, making them ideal for the busy, the time-pressured or the merely curious. Effective Time Management is a short, simple and to-the-point guide to the art of managing your business books and accounts. In just 96 pages, Effective Time Management reveals the art of organising your life without complicated
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E-mail Etiquette

How to get the Best Results from your E-mails

by Bloomsbury Publishing ...

Series series Steps to Success
Offering practical, jargon-free advice, E-mail etiquette sets out to help with a wide range of essential issues, including managing your inbox, composing e-mails that hit the right note every time, responding to tricky messages, and understanding the legal implications of business e-mails.The book contains a quiz to assess strengths and weaknesses, step-by-step guidance and action points, top tips ... Read more

$11.99 CAD

Offering practical, jargon-free advice, E-mail etiquette sets out to help with a wide range of essential issues, including managing your inbox, composing e-mails that hit the right note every time, responding to tricky messages, and understanding the legal implications of business e-mails.The book contains a quiz to assess strengths and weaknesses, step-by-step guidance and action points, top tips
... Read more
Write an Irresistible CV: Flash

by Julie Gray ...

The books in this bite-sized new series contain no complicated techniques or tricky materials, making them ideal for the busy, the time-pressured or the merely curious. Write an Irresistible CV helps you to write and refine a CV that communicates who you are and shows off your skills, talents and all you have to offer. ... Read more

$5.99 CAD

The books in this bite-sized new series contain no complicated techniques or tricky materials, making them ideal for the busy, the time-pressured or the merely curious. Write an Irresistible CV helps you to write and refine a CV that communicates who you are and shows off your skills, talents and all you have to offer.
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Lean Principles with Practice

by John Fraser ...

The purpose of this short book is to introduce the reader to some of the key concepts that underpin Lean; making businesses faster and more competitive by understanding and eliminating the sources of waste in processes. It is not intended as an exhaustive text on the subject, more as a summary with some practical examples and anecdotes that will help the reader understand what is meant by Lean. ... Read more

$4.99 CAD or Free with Kobo Plus

The purpose of this short book is to introduce the reader to some of the key concepts that underpin Lean; making businesses faster and more competitive by understanding and eliminating the sources of waste in processes. It is not intended as an exhaustive text on the subject, more as a summary with some practical examples and anecdotes that will help the reader understand what is meant by Lean.
... Read more

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Marketing with Case Studies - How to Write and Use Business Case Studies for Marketing

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Management Skills in IT

This is Social Media

How to Make Money While you Sleep!

Pimp My Site

Perfect CV

DK Essential Managers: Effective Public Relations

Essential Time Management and Organisation

Effective Time Management: Flash

E-mail Etiquette

Write an Irresistible CV: Flash

Lean Principles with Practice

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