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Showing 1 - 12 of 12 results for “bob lurie”
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  • The Organic Growth Playbook

    Activate High-Yield Behaviors To Achieve Extraordinary Results - Every Time

    by Bernard Jaworski, Bob Lurie ...
    Series series American Marketing Association
    Conventional marketing strategies that focus on product differentiation and positioning often fail to deliver faster growth. Jaworski and Lurie offer a novel approach to the problem of growth based on two simple but profound insights.First, they demonstrate that in every purchase process there are a few high-yield customer behaviors that matter most in determining whether and what customers buy ... Read more

    $23.99 CAD

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  • Mastering the Complex Sale

    How to Compete and Win When the Stakes are High!

    by Jeff Thull ...
    Praise for Mastering the Complex Sale"Jeff Thull's process plays a key role in helping companies and their customers cross the chasm with disruptive innovations and succeed with game-changing initiatives."—Geoffrey A. Moore, author of Crossing the Chasm and Dealing with Darwin"This is the first book that lays out a solid method for selling cross-company, cross-border, even cross-culturally where ... Read more

    $20.99 CAD

  • How to Be Exceptional: Drive Leadership Success By Magnifying Your Strengths

    by John Zenger, Joseph Folkman, Jr. Robert H. Sherwin, Barbara Steel ...
    One of The Globe & Mail's Top 10 Business books of the Year!Rethink Everything You Know About Leadership Strengths"A must-read for anyone wanting to positively stand out in an organization or for leaders wanting to raise the overall performance of the organization." -- Cindy Brinkley, Vice President, Global Human Resources, General Motors"Zenger Folkman's findings related to companion behaviors is ... Read more

    $33.99 CAD

  • The New HR Analytics

    Predicting the EconomicValue of Your Company's Human Capital Investments

    by Jac FITZ-ENZ ...
    Using Fitz-enz’s proprietary analytic model, you will be equipped to measure and evaluate past and current returns and apply the information to make predictions about the future value of human capital investments.In his landmark book, The ROI of Human Capital, Jac Fitz-enz presented a system of powerful metrics for quantifying the contributions of individual employees to a company’s bottom line. ... Read more

    $10.99 CAD

  • Delivering Quality Service

    by Valarie A. Zeithaml ...
    Excellence in customer service is the hallmark of success in service industries and among manufacturers of products that require reliable service. But what exactly is excellent service? It is the ability to deliver what you promise, say the authors, but first you must determine what you can promise. Building on seven years of research on service quality, they construct a model that, by balancing a ... Read more

    $16.99 CAD

  • The Talent Management Handbook, Second Edition: Creating a Sustainable Competitive Advantage by Selecting, Developing, and Promoting the Best People

    by Lance A. Berger, Dorothy R. Berger ...
    THE DEFINITIVE GUIDE TO FINDING, DEVELOPING, AND KEEPING THE BEST TALENTThe most comprehensive book of its kind, The Talent Management Handbook has become the go-to resource for HR professionals, CEOs, and business leaders who want to take the lead in building a diverse, talented, and motivated workforce. Each section of this book offers state-of-the-art processes, step-by-step practical ... Read more

    $60.99 CAD

  • Human Resources Management

    All the Information You Need to Manage Your Staff and Meet Your Business Objectives

    by Patricia Buhler ...
    Series series Streetwise Business Guide Series
    Human resources management is critical to the success of any organization, particularly in today's complex business environment. More and more often, managers and business owners, in addition to HR personnel, are charged with aspects of human resources management: recruitment, training and development, job analysis, corporate restructuring, compensation, and morale, to name a few. Lack of ... Read more

    $16.99 CAD

  • High-Impact Interview Questions

    701 Behavior-Based Questions to Find the Right Person for Every Job

    by Victoria Hoevemeyer ...
    When most prospective hires come well prepared for interview questions we all expect, how do you distinguish their answers from any other applicant?With this book by your side, you will no longer have to do your best guess work on what answers are genuine, which are rehearsed, and which will end up not reflecting the employee in the least. This invaluable resource shows you how to dig deeper using ... Read more

    $9.99 CAD

    Also available as: Audiobook

    Also available as: Audiobook

  • The Talent Management Handbook

    by Lance A. Berger, Dorothy R. Berger ...
    The Talent Management Handbook explains how organizations can identify and get the most out of “high-potential people” by developing and promoting them to key positions.The book explains:A system for integrating three human resources “building blocks”: organizational competencies, performance appraisal, and forecasting employee/manager potentialSix human resources conditions necessary for ... Read more

    $55.99 CAD

  • Fundamentals of Sales Management for the Newly Appointed Sales Manager

    by Matthew Schwartz ...
    This invaluable resource helps you understand what it takes to be a great sales manager, allowing you to avoid many of the common first-time sales management mistakes, and be successful right out of the gate.Making the leap into sales management means meeting a whole new set of challenges. As a manager, you’re going to have to quickly develop the skills that allow you to build and supervise a ... Read more

    $9.99 CAD

  • Reinventing Talent Management

    How to Maximize Performance in the New Marketplace

    by William A. Schiemann ...
    Praise for Reinventing Talent Management"Bill Schiemann's book is a comprehensive presentation of the need to better understand, measure, and increase organizational people equity. It clearly transforms concepts that have historically been considered less tangible into actionable imperatives. Today more than ever, it's essential that leadership maximizes alignment, capabilities, and engagement ... Read more

    $31.99 CAD

  • HBR's 10 Must Reads for CEOs (with bonus article "Your Strategy Needs a Strategy" by Martin Reeves, Claire Love, and Philipp Tillmanns)

    by Harvard Business Review, Martin Reeves, Claire Love, Philipp Tillmanns, John P. Kotter ...
    Series series HBR’s 10 Must Reads
    As CEO, you set the vision, the strategy, and the tone of your organization.You establish priorities, anticipate and address challenges, champion and lead change efforts, set people up for success, and manage risk. Though you may have a great senior executive team and a top-flight board, the success of your organization depends on your leadership.If you read nothing else on being an effective ... Read more

    $26.99 CAD or Free with Kobo Plus