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“associate professor frank germann”

Showing 1 - 12 of 12 results for “associate professor frank germann”
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  • Marketing Analytics

    Based on First Principles

    by Robert W. Palmatier, Associate Professor J. Andrew Petersen, Associate Professor Frank Germann ...
    All customers differ. All customers change. All competitors react. All resources are limited.Robert W. Palmatier's dynamic First Principles of Marketing framework provides the structure for this research-based, action-orientated guide to organizing analytics tools, marketing models and methodologies.When should you use a specific technique in data analytics? How does each new analytics technique ... Read more

    $71.99 CAD

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  • The Lean Six Sigma Pocket Toolbook: A Quick Reference Guide to 70 Tools for Improving Quality and Speed : A Quick Reference Guide to 70 Tools for Improving Quality and Speed

    A Quick Reference Guide to 70 Tools for Improving Quality and Speed

    by Michael George, John Maxey, David Rowlands, Malcolm Upton ...
    A BUSINESSWEEK BESTSELLERBestselling Lean Six Sigma author Michael George provides the first pocket guide for deployers of Lean Six SigmaThe Lean Six Sigma Pocket Toolbook blends Lean and Six Sigma tools and concepts, providing expert advice on how to determine which tool within a "family" is best for different purposes. Packed with detailed examples and step-bystep instructions, it's the ideal ... Read more

    $22.99 CAD

  • The McGraw-Hill 36-Hour Course: Lean Six Sigma

    by Sheila Shaffie, Shahbaz Shahbazi ...
    Series series McGraw-Hill 36-Hour Courses
    Use your next three-day weekend to develop valuable Lean Six Sigma skillsWith the integration of Lean and Six Sigma, businesses have a potent tool in the never-ending drive to deliver top-quality service and products. But you don’t need to be a Black Belt to build quality and efficiency into all areas of your operation; you just need The McGraw-Hill 36-Hour Course: Lean Six Sigma.Sheila Shaffie ... Read more

    $29.99 CAD

  • The Six Sigma Handbook, Third Edition

    by Thomas Pyzdek, Paul Keller ...
    The authoritative classic--revised and updated for today's Six Sigma practitioners Whether you want to further your Six Sigma training to achieve a Black or Green Belt or you are totally new to the quality-management strategy, you need reliable guidance. The Six Sigma Handbook, Third Edition shows you, step by step, how to integrate this profitable approach into your company's culture.Co-written ... Read more

    $101.99 CAD

  • Project Risk Management - The Most Important Methods and Tools for Successful Projects

    by Roland Wanner ...
    Projects fail because of risks that are discovered too late, are ignored or simply are not sought. This statement seems trivial at first glance, but it is not so obvious for many stakeholders. With effective risk management, you keep your project under control and eliminate 90% of all project problems before they occur.This book describes the most important methods and tools how to successfully ... Read more

    $15.99 CAD or Free with Kobo Plus

  • Six Sigma Demystified, Second Edition

    by Paul Keller ...
    Series series Demystified
    Learning Six Sigma CAN be a painless process!Six Sigma is among the most effective process methods used today--and it's also among the most baffling topics to those new to the subject.The good news is Six Sigma DeMYSTiFieD, second edition, explains it all in a language you'll understand. This easy-to-understand reference teaches the methods of Six Sigma, explains their applications, and tests ... Read more

    $36.99 CAD

  • Measuring Data Quality for Ongoing Improvement

    A Data Quality Assessment Framework

    by Laura Sebastian-Coleman ...
    Series series The Morgan Kaufmann Series on Business Intelligence
    The Data Quality Assessment Framework shows you how to measure and monitor data quality, ensuring quality over time. You'll start with general concepts of measurement and work your way through a detailed framework of more than three dozen measurement types related to five objective dimensions of quality: completeness, timeliness, consistency, validity, and integrity. Ongoing measurement, rather ... Read more

    $44.79 CAD

  • Risk Management for Design and Construction

    by Ovidiu Cretu, Robert B. Stewart, Terry Berends ...
    Series Book 77 - RSMeans
    The essential risk assessment guide for civil engineering, design, and constructionRisk management allows construction professionals to identify the risks inherent in all projects, and to provide the tools for evaluating the probabilities and impacts to minimize the risk potential. This book introduces risk as a central pillar of project management and shows how a project manager can be prepared ... Read more

    $137.99 CAD

  • How to Manage Project Opportunity and Risk

    Why Uncertainty Management can be a Much Better Approach than Risk Management

    by Stephen Ward, Chris Chapman ...
    Since I wrote the Foreword for the second edition of this book, risk management processes have become much more widely used, but controversy about what should be done and how best to do it has grown. Managing risk is a risky business. Chapman and Ward provide an in-depth explanation of why it is important to understand and manage underlying uncertainty in all its forms, in order to realise ... Read more

    $71.99 CAD

  • Creating Value with Data Analytics in Marketing

    Mastering Data Science

    by Peter C. Verhoef, Edwin Kooge, Natasha Walk, Jaap E. Wieringa ...
    Series series Mastering Business Analytics
    This book is a refreshingly practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and our world is useless without plans and strategies that are designed to cope with its size and complexity, and which enable organizations to leverage the information to create value in marketing.Creating Value with Data Analytics in ... Read more

    $102.99 CAD

  • The Handbook for Quality Management, Second Edition : A Complete Guide to Operational Excellence

    A Complete Guide to Operational Excellence

    by Thomas Pyzdek, Paul Keller ...
    The definitive guide to organizational excellence--completely updated Fully revised for the latest American Society for Quality (ASQ) Certified Manager of Quality/Organizational Excellence (CMQ/QE) Body of Knowledge, The Handbook for Quality Management: A Complete Guide to Operational Excellence, Second Edition offers in-depth guidance on effectively applying the principles of quality management ... Read more

    $101.99 CAD

  • Mining Your Own Business

    A Primer for Executives on Understanding and Employing Data Mining and Predictive Analytics

    by Jeff Deal, Gerhard Pilcher ...
    Data mining and predictive analytics are the 21st century’s most valuable new management tools. In this practical guide for organizational leaders and top-level executives, industry experts Jeff Deal and Gerhard Pilcher explain in clear, understandable English…what data mining and predictive analytics arewhy they are such powerful management toolshow and when to use them for greatest positive ... Read more

    $14.08 CAD